Beauty Industry

Weekly Recap: J&J Updates Visual Identity, L’Oréal Makes Executive Changes & More

The most viewed news on our site for the week ended September 23, 2023.

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By: Charlie Sternberg

Associate Editor

Here’s your weekly recap—the most viewed news stories on our site for the week ended September 23, 2023.
 
Last week, Johnson & Johnson updated its visual identity, ditching the cursive script that defined its logo for 130 years. The change corresponds with a new era for the company, which is uniting both its medtech and pharmaceutical segments under the Johnson & Johnson brand to demonstrate its “collective power in healthcare.” Moving forward, the company’s two segments will be more connected to the Johnson & Johnson brand.
 
In personnel news, L’Oréal announced several important moves within its Executive Committee due to take place in Q1 2024, in addition to the creation of the new role of Deputy CEO in Charge of Divisions – L’Oréal China.
 
Also, The Estée Lauder Companies made a minority investment in “clean” beauty startup Code Mint through its New Incubator Ventures (NIV)—its first-ever investment in a Chinese beauty brand.

Here are our top 10 most viewed stories from the past week:

1. Ranking the Top 50 Cosmetic Companies
 
2. Top 20 Most Successful Celebrity Beauty Brands Of 2023—Ranked By Cosmetify
 
3. WSGN & Coloro Name Apricot Crush as Color Of The Year 2024

4. Top 10 Most Popular Skincare Products In 2023—Ranked By Landys Chemist
 
5. MAC Revamps ‘Back To MAC’ Recycling Program
 
6. Paco Rabanne Taps Charlie Heaton as Global Ambassador for Phantom Parfum
 
7. Top 10 Most Popular Makeup Brands—According to Hey Goldie

8. Johnson & Johnson Updates Visual Identity
 
9. L’Oréal Announces Key Executive Changes
 
10. The Estée Lauder Companies Invests in Chinese ‘Clean’ Beauty Startup
 
Thanks for reading our Breaking News. We’ll have a new list for you next Monday.
 
Have a great week!

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